You are my #1 Mom

Info

ClientNido 3+
EntrantOpenmind
Year2024
CountryPhilippines

Achievements

BronzeBronzeBest Use of Social Media

Objectives

In the last four years, NIDO has solidified its standing as a trusted authority in toddler nutrition, guided by campaigns that prioritize protection and well-being.
Amidst the pandemic’s challenges, NIDO’s emphasis on immunity struck a chord, affirming its status as a premier brand. Recognizing the profound impact of a mother’s love on a child’s future, NIDO launched the heartfelt #1 Moms Campaign, a tribute to maternal devotion.
Drawing on its rich 50-year heritage and emotional resonance, NIDO celebrates mothers as nurturing heroes, echoing the sentiment:”You May Only See Your Flaws, All Your Toddler Sees Is Your Love.” This initiative deepens the emotional connection between NIDO and mothers,reinforcing the brand’s commitment to understanding the unique needs of toddlers and mothers alike.
By embracing the tender bond between mother and child, NIDO reaffirms its role as the ultimate choice in toddler nutrition, embodying trust and empathy throughout the beautiful journey of motherhood.

You are my #1 Mom

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