City Life Billboard

Info

ClientHinz&Kunzt

EntrantMEDIAPLUS

Year2023

CountryGermany

Achievements

BronzeBronzeBest Campaign Led by Cause

BronzeBronzeBest Response Campaign

BronzeBronzeBest Use of Out of Home

Objectives

Hamburg is one of Europe’s richest cities. Nevertheless, 43 homeless people died last year. The non-profit street magazine Hinz&Kunzt wants to change this depressing fact, protect the homeless, and abolish homelessness completely as soon as possible – because having a roof over one’s head is a basic right for all people.

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