The North remembers, and fans certainly remember Game of Thrones. But HBO Max needed the launch of its prequel, House of the Dragon, to be a primary subscription driver following a massive merger. Given how Game of Thrones had left things with fans, that presented a considerable challenge.
House of the Dragon – US launch
Info
ClientHouse of the Dragon
EntrantHearts & Science
Year2023
CountryUnited States of America
Achievements
SilverSilverBest Launch or Relaunch Campaign
Objectives
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