Niall Horan’s Homecoming – The Road to Mullingar with Lewis Capaldi

Info

ClientGuinness

EntrantElectric Robin ONE Partnership

Year2023

CountryUnited Kingdom

Achievements

GoldGoldBest Campaign led by Independent Agency

Objectives

Build GUINNESS’ brand appeal with a Legal Purchasing Age –34yo audience and increase consideration as a more contemporary, vibrant, light-hearted brand and culturally relevant brand.

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