Netflix Thailand wanted to make a huge impact for the launch of ‘Money Heist: A Korea Joint Economic Area Project’.
Bangkok is a highly dense city with a population of 10.72 million. It is also ranked 8th worst traffic in the world where an average Bangkokian spends at least 64 hours a year in traffic. This makes Out of Home (OOH) media in Bangkok expensive and at prime locations, it could take up to a year to book although guaranteeing millions of eyeballs every single day.
