Winners

Aditya Birla Group

Unveil Your Big Year – A Time Machine of Memories

Best Use of Audio

Vim Black

Best Use of Audio

WHOSCALL: THE SAFETY STATIONS

Best Use of Audio

Castrol MAGNATEC

500 KMS OF CONVERSATIONS!

Best Use of Video

KFC: The New Late Night Spot

Best Use of Video

LEGO MASTER: WAKE THE BRICKS UP

Best Use of Video

M&Ms become Goggglebox commentators

EssenceMediacom

Best Use of Video

UltraTech Cement

Mauka Ek with IPL (One Home One Chance) – with IPL Jio Cinema 2023

Best Use of Video

Promise Hong Kong

Promise x LollyTalk Cheerleading Campaign

EssenceMediacom

Best Use of Video

Propelling Restaurants to Stardom

Best Use of Video

Britannia Marie Gold

Reigniting Entrepreneurial Dreams Of Everyday Athletes: THE HOMEMAKERS by Britannia Marie Gold

Best Use of Video

Shikhar – Power To The Retailer

Best Use of Video

Bonakid Pre-School 3+

Bonakid Pre-School 3+ leverages Digital and Audience data insights to dial up Growth and Immunity communication

Best Use of Online

Ford Territory Interactive Feature Gallery

Best Use of Online

LEGO FRIENDS – BESTIES ADVENTURE AT CREATIVE LAND

Best Use of Online

UltraTech Cement

Mauka Ek with IPL (One Home One Chance with IPL 2023 Jio Cinema)

Best Use of Online

NESCAFÉ Original

May Tapang Para Bumangon

Best Use of Online

Overcoming Seasonality with Data

Best Use of Online

Your vitamin is in Centrum

Best Use of Online

A Divine ‘AR’ Intervention

Best Use of Mobile

All Roads Lead to Nike Sportchella

Best Use of Mobile

Cadbury Silk – Secret Messages

Wavemaker India

Best Use of Mobile

Cadbury Bournvita

Get The Message

Wavemaker India

Best Use of Mobile

SUNLIGHT MANUDAMIN WADI YAMAK

Best Use of Mobile

Thumbstopping Beauty Biases

Mindshare India

Best Use of Mobile

1982 Sprite: A Meme Come True

EssenceMediacom

Best Use of Social Media

Coke Gives China’s Icons an Uplifting Break

EssenceMediacom

Best Use of Social Media

Golden Crumpets

Creating a Golden Opportunity

OMD New Zealand

Best Use of Social Media

LEGO FRIENDS – BESTIES ADVENTURE AT CREATIVE LAND

Best Use of Social Media

UltraTech Cement Limited

Mauka Ek with IPL (One Home One Chance with Indian Premier League 2023)

Best Use of Social Media

MSD HPV Vaccine

MSD GARDASIL – KEEP LIVING

Best Use of Social Media

MSD HPV Vaccine

MSD Gardasil – Love is Action

Best Use of Social Media

NESCAFÉ Kape’t Bisig

Best Use of Social Media

Pau-Pau takes emojis to the next level with Malaysia’s first-ever Twitter Emoji Triggers

Best Use of Social Media

Revolutionizing Radiance: Dove’s Triumph in Democratizing Skincare for the Underarms

Best Use of Social Media

Merck Sharp & Dohme (MSD Gardasil)

SAVING LIVES IN SOCIAL TRIBES

Best Use of Social Media

TATA Children’s Day Relaunch: No TATA Deal!

EssenceMediacom

Best Use of Social Media

Yili’s Football Farewell – Letters to our Legends

Best Use of Social Media

You are my #1 Mom

Best Use of Social Media

Cadbury Celebrations

Cadbury #MyBirthdaySong: Transforming classic birthday melody into personalized harmonies with the fusion of Generative Ai for 8 Billion people.

Best Use of Technology

Cadbury Silk – Secret Messages

Wavemaker India

Best Use of Technology

Say It With Oreo: An AI & ML-led pack of words to turn serious situations into playful moments.

Best Use of Technology

Coca-Cola Trademark

Taste the Future with Coca-Cola Creations Y3000

EssenceMediacom

Best Use of Technology

Thumbstopping Beauty Biases

Mindshare India

Best Use of Technology

Trixy Cinegame

Best Use of Technology

Voice of the Voiceless

Best Use of Technology

Department of Transport and Main Roads

Launching a paper, to make driving safer

EssenceMediacom

Best Distribution and Amplification of Content

National Environment Agency

Say YES To Waste Less

Best Distribution and Amplification of Content