Highly accomplished General Manager with over 18 years of experience leading revenue and advertising sales for digital and traditional media companies in Colombia and the Andean region. Proven track record of consistently surpassing corporate plans and achieving beyond-market growth. Skilled in leading multidisciplinary teams of sales, negotiations, planning, marketing, production, licensing, operations, business intelligence, digital, and innovation. Established excellent relationships with key media agency partners and advertisers, including C-level executives and their management teams.
Natalia Arévalo
General Manager TikTok for Business for the Andean Region.
TikTok
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